Scaled to $1.26M Revenue in Just 3.5 Months at 4.85X ROAS
This travel company [NDA] offers a wide range of services catering to various travel preferences, including beach vacations, cultural tours, and adventure trips. Their extensive network of partners ensures access to top destinations worldwide, allowing travelers to enjoy seamless and memorable experiences.
The Challenge
Despite already spending significantly on Facebook ads, their growth had plateaued. They struggled to scale further while maintaining a profitable ROAS.
Results & Stats
We helped this travel company scale their Facebook ad campaigns, focusing on creative testing and maintaining a strong return on ad spend, resulting in $1,269,450 in revenue from a $267k investment over 3.5 months, generating over $1M in profit post ad spend.
What We Did?
- Creative Testing at Scale: We introduced a range of ad creatives tailored to traveler intent and emotional triggers.
- Message-to-Market Match: Refined messaging to better align with what their ideal audience cared about — experiences, value, and trust.
- Scaling Strategy: Increased budget in phases based on performance signals to maintain ROAS while scaling aggressively.
Results
- $1,269,450 in revenue generated.
- 4.85X return on ad spend.
- Over $1M in profit after ad costs — in just 3.5 months.